宝拉 Ylisassi
验证专家 in 产品管理
产品经理
宝拉 is an experienced digital age leader, 桥接业务, 客户中心, 市场营销, 和技术. With her visionary and at the same time, 亲力亲为的方法和态度, she can successfully lead a range of business and development themes. Her most vital abilities are future strategy and vision, innovation and new product development, 增长, 战略营销, 以及作为产品领导者的品牌推广.
项目的亮点
专业知识
工作经验
董事会成员
Rajobit
- Worked as an independent board member since 12/2021.
- Supported the company in creating and enabling 增长.
- Advised the company in strategic focus and decision making.
董事会成员
Taitonetti Oy
- Designed, facilitated, and crystallized company vision and strategy.
- Professionalized and established board work as an independent board member.
- 引入数字业务, 市场营销, 国际, 客户体验, 品牌, 以及业务开发专业知识.
首席执行官
BeiZ
- Supported in creating an inspiring and focused pitch deck and story for VCs.
- Assisted in fundraising activities and discussions with VCs.
- Helped to crystallize product positioning and communication for fundraising.
- Created and crystallized the vision, strategy, and roadmap.
- Applied Scrum ceremonies and product management processes. Implemented continuous improvement practices, as well as customer insight and data-driven development.
- Initiated user acquisition and 市场营销 activities, 增长建立, 并被证明适合商业市场.
Senior Specialist 产品管理 | Program Director | 业务发展 Manager
OP
- Led the company's 敏捷 product management, 敏捷 PM training and coaching, and 敏捷 PM community. Created a PM playbook for OP from discovery to delivery. Co-designed and co-delivered courses in design and product thinking at the OP Academy.
- Headed the launch of a new online banking site, Op.fi, and was accountable for the market launch. Actively changed the program management into an 敏捷 setup and work method with data-driven decision-making.
- Established the remote digital development unit for the OP with an 敏捷 and customer-centric operating model. Acted as a member of the site management team and oversaw digital sales-related activities.
企业家
自由职业者
- Acted as a management consultant for a digital channel customer dialogue strategy. Executed and managed a team of two consultants.
- Co-founded a community with a mission to share, 传播, 繁殖新物种, brave leadership needed to build future-proof businesses.
- Presented global trends in the financial sector and facilitated a strategy workshop for a digital technology agency.
全球营销总监
Sulake
- Managed Habbo's global 市场营销 and brand strategies, processes, and tools. Operated a model for global versus local 市场营销 setup.
- Developed 市场营销 KPIs and ROI metrics for Habbo Hotel.
- Oversaw new product business development and user acquisition through a mobile social media application called Bobba.
销售及市场经理
箭牌
- Oversaw profit and loss responsibility for Finland as a commercial entity, reporting to the regional vice president. Held country manager responsibility, including product portfolio optimization and sales development.
- Developed and implemented a new operating model for Finland as a satellite market in cooperation with the local distributor.
- Ran regional brand and product management for Airwaves, Hubba布巴, 多汁水果, including participating in 箭牌's global 市场营销 team. Managed pan-Nordic projects and strategies as well as regional 市场营销 budget responsibility.
国际客户经理
制订全球
- Codeveloped an 国际 post-production network for a global 快速消费品 client.
- Oversaw an above-the-line advertising project and account management.
- Cocreated positioning and 品牌 strategies and launch plans.
项目历史
New Online Banking Portal Market Launch
http://www.op.fi领导op的启动.fi, an online banking service with approximately ten million monthly active users.
教育
期货 研究 in 期货 研究
Turku School of Economics of the University of Turku - Turku, Finland
Master of 业务 Administration (MBA) in 市场营销
University of Oulu - 芬兰奥卢
认证
认证董事会成员
商会
Certified Scrum Product Owner (CSPO)
Scrum联盟
Skills
工具
壁画,汇流,吉拉
行业专业知识
Financial Services, Consumer Products, Venture Capital
范例
敏捷产品管理, B2C, 敏捷, 敏捷项目管理, Key Performance Metrics, Scrum
其他
营销策略, 产品的所有权, 敏捷项目管理, 业务发展, 欧博体育app下载, 数字, 产品的领导, 品牌建设, 商业策略, 市场营销, 数字营销, 客户体验管理, 改变领导, 敏捷的领导, 公众演讲, 策略, 产品管理, 企业对消费者(B2C), 增长, 管理, 品牌定位, 咨询, 品牌, 关键绩效指标(kpi), 市场研究, 竞争对手分析 & 分析, 业务, 数字化产品管理, 团队的领导, 新业务发展, 客户的见解, 创新, 创业咨询, 网络分析, 产品策略, 市场策, 营销计划, 利益相关者管理, 销售, 功能的优先级, 市场研究 & 分析, B2B, Fintech, 创业公司, 游戏, 用户研究, 用户参与, 网站流量, 项目管理, 网络 & 移动应用程序, 微软团队, 微软演示文稿, 谷歌满足, 品牌发展, 全球业务, 综合管理, P&L管理, 销售管理, 战略合作伙伴关系, 领导, 市场营销组合, 产品组合经理, 品牌管理, 本地化, 市场推广(MarCom), 产品定位, 广告, 生产, 董事会, 视觉的发展, 产品发布, 产品愿景, 产品路线图, 路线图, 待办事项列表管理, 期货 & 选项, 运营模式, 产品营销, 启动策略, Data, 研究, 制造产品经理, 种子筹款, 球场上甲板, 应用增长, 移动应用程序, 手机用户获取, 业务操作, 快速消费品, 最小可行产品(MVP), 产品的增长, Edtech设计, 团队指导, 软件实现, 创业融资, 筹款, 社交媒体, 供应商选择, 专业发展, 文档, 训练
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