伊恩·康沃尔，美国加州旧金山的产品经理
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伊恩·康沃尔

验证专家  in 产品管理

产品经理

Location
旧金山，加州，美国
至今成员总数
2019年9月16日

Ian是一位知识渊博的产品主管, 经验丰富的营销人员, and startup founder/CEO with more than a decade of product experience. He's worked in various capacities and led successful product teams at Amazon from C-suite presentations to writing his own MySQL queries for the data in the pursuit of making the best decisions. Ian also has an MBA from MIT, a BA from Yale, and was a Fulbright Fellow.

软件即服务(SaaS)产品管理B2B最小可行产品(MVP)WebWeb产品管理金融产品经理Mobile数据治理人工智能(AI)企业软件Agile敏捷产品管理敏捷项目管理Jira

项目的亮点

呼叫中心和案例管理平台
呼叫中心平台的设计和产品, managing 20,000例/月 and decreasing the time per case 5x for ten reps.

Expertise

敏捷产品管理敏捷项目管理B2C数据分析Excel建模功能规划WebWeb产品管理

工作经验

VP of Growth

2021 - 2021
Q.ai
  • Led strategy and implementation of new onboarding flow and go-to-market system for AI-powered consumer fintech investment app.
  • Delivered 15% monthly growth, doubling funded investment accounts.
  • Managed a team of six growth channel managers and content writers.

Product Lead

2019 - 2021
圣歌蓝十字和蓝盾
  • Launched an integration of a new 企业范围的 digital messaging (chat) platform and scaled it to manage 300,000+每月会员和供应商互动, 代表着4000多万美国会员. CSAT 90+， NPS 65+，节能效果显著.
  • Led cross-functional team of IT, business leaders, compliance and legal, L&D, and clinicians to launch a two-way SMS (text messaging) for both member service and clinical interactions, 企业范围的. 领导三次临床成员参与.
  • Managed priorities and sprint objectives for four product owners (POs) throughout the scrum cycle, 包括规划, coding, QA, and delivery.
  • Launched an IVR call deflection flow to drive the adoption of digital messaging by members. 实现了20%的新客户转换率, 成为进一步采用的主要途径.

CPO |创始人| CEO

2017 - 2020
BigDayMade
  • Built out a client-business messaging platform and integrated it across the web, iOS, Android用于文本和图像共享.
  • 雇佣并管理一个由10名设计师组成的远程团队, 工程师(完整, back-end, front-end, iOS, 毫升专家), marketers, 和操作.
  • Launched and built a social-media management SaaS product for wedding photographers with current paying clients (web, iOS, and Android).
  • Led the design and product for a custom machine-learning platform for image classification and content recommendation, 推动用户粘性增加5倍.
  • 成功建立, launched, 成长到20岁,000 +上市, 婚庆供应商市场为订婚夫妇(web, iOS, and Android).
  • Led all customer support, fundraising, and sales efforts for the company.

成长产品主管

2013 - 2017
MyTime
  • Spearheaded marketplace growth—growing from zero to more than two million SMB-business listings, 月访问量100万, and 20,每月预约预约000次.
  • 拥有一切策略, 铅一代, analytics, 以及与B2B增长相关的外部信息和通信.
  • Served as the product owner for all growth and marketing initiatives—drove design and roadmap for a distributed engineering team.
  • Led the product development for a call-center/case-management platform for a distributed team of ten reps, managing 20,000例/月.

市场总监

2011 - 2013
Amazon
  • 拥有所有产品, 业务发展, operations, and strategy related to customer acquisition and new channel development; included all paid media (display, SEM, mobile, 以及附属公司)和内部频道.
  • Owned an eight-figure marketing budget; drove 5x reduction in acquisition cost and 10x increase in new subscribers in 14 months.
  • 招聘并管理一支8人的营销团队.

高级产品经理

2009 - 2011
Amazon
  • Served as the product owner for a 15-person agile development team; led daily stand-ups and executive product reviews.
  • Initiated, negotiated, 并与14大PC发行商中的9家达成了授权协议, doubling YoY sales and closing key selection gaps for Amazon’s PC downloads store.
  • 推出亚马逊试驾服务, which streams Android apps onto your desktop to “try before you buy” the apps for the mobile device.

MBA暑期实习生

2008 - 2008
Google
  • Designed and launched Google’s first initiative to reacquire inactive, self-serve SMB advertisers by channeling them to third-party partners.
  • Recruited third-party partners to participate in the initial pilot.
  • Created algorithm for selecting the initial set of SMBs to participate in the pilot.

推出企业医疗保健聊天消息平台

领导架构, integration, and launch of new digital messaging platform to manage over 300 thousand monthly member service and clinical interactions.

I led the product team in integrating the LivePerson digital messaging platform with Anthem's member services and clinical teams, 覆盖4000多万会员和Anthem提供商, broker, 以及雇主伙伴.

集成消息传递的B2C市场

创建了一个婚礼供应商市场, 让订婚的情侣找到, message, 在他们的地区预订顶级供应商.

We've built one of the largest networks of wedding vendors in the United States, 提供真实的婚礼专业摄影, 帮助订婚夫妇为他们的大喜之日预订最好的供应商.

We help engaged couples message with vendors to ask questions about their work, 交换图片, 建立联系, 预约一次会议.

社交媒体调度平台

Launched a social media platform—increasing client Facebook and Instagram post engagement 3x and growing revenue 65% MoM.

我领导战略, 需求收集, design, development, release, 以及一个创新的社交媒体营销平台的早期销售. I also launched the product to the initial market of creative wedding professionals (photographers and planners). In the initial three-month launch phase, I grew sales by 65% month over month (MoM).

该产品是为网络而设计的, iOS, and Android—allowing a photographer to store a full portfolio of recent work and then compose, tag, 并在六个社交网站上安排社交帖子.

除了我的其他职责, 我领导了整个系统架构, 与第三方服务集成, UX design, 客户早期反馈, 以及新功能的敏捷过程.

呼叫中心和案例管理平台

呼叫中心平台的设计和产品, managing 20,000例/月 and decreasing the time per case 5x for ten reps.

I designed, 领导产品开发, and launched a call center platform with integrated case management for a team of remote call representatives. This project involved working with a sorting algorithm to balance inbound calls, 新的呼出呼叫, 跟进现有的, open cases.

We developed an MVP within three days to get feedback from business stakeholders and reps. We then rolled out the full platform in the next month and saw an immediate 5x decrease in time spent per case. I also built out the executive dashboard's analytics and detailed reporting features.
2007 - 2009

Master of Business Administration (MBA) Degree in Business Administration

麻省理工学院|美国麻省理工学院剑桥分校

1998 - 2002

政治学学士学位

耶鲁大学-美国康涅狄格州纽黑文

Tools

Trello, Pivotal Tracker, Jira, Google Analytics, Stripe Checkout

Platforms

LivePerson

Paradigms

Agile, 敏捷产品管理, B2B2C, 敏捷项目管理, Scrum, 企业对企业对消费者(B2B2C), B2C

Other

软件即服务(SaaS), 数据分析, 定价软件, Excel建模, 产品管理, B2B, 企业对企业(B2B), Marketing, 社交媒体营销(SMM), Facebook营销, Instagram, Instagram营销, User Stories, Market Fit, 市场研究 & Analysis, 企业软件, eCommerce, 产品路线图, 项目评估, 特性待办事项优先级排序, 启动策略, 营销计划, 最小可行产品(MVP), Planning, 产品发布, Recruiting, 收入的策略, 直接对消费者(D2C), 增长的市场营销, 产品的增长, 增长的黑客, 功能规划, Web, Web产品管理, 数字化产品管理, 产品发现, 产品策略, 产品愿景, Consulting, 金融产品经理, Mobile, Mobile Apps, Web应用程序, 数据治理, 医疗卫生信息技术, Requirements & 规范, Fintech, 消费者的行为, 假设检验, 用户体验(UX), 消费者洞察, 产品设计, 人工智能(AI), Data Mining, Scrum Master, iOS应用设计, MySQL, Google SEO, 亚马逊网络服务(AWS), iOS, Growth, Paid Search, Paid Media, Local SEO, Advertising, 漏斗优化, 漏斗营销

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